Publish Your Book

tips and tools for writing, publishing, and marketing your book from Amelia & Pete Nikolai (Publisher at HarperCollins Christian Publishing - the parent company of Thomas Nelson and Zondervan)

Month: June 2013

Judging Books (and Their Authors) By Their Covers

Book covers matter. Each potential reader forms their opinion of a book based in part on their impression of the book’s cover, and that opinion helps the potential reader answer the following questions:

  • Is the author credible?
  • Is the book high quality or low budget?
  • Was the book professionally produced or created by amateurs?
  • Does the value of the book justify the price?
  • Should I buy this book?

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Product Life Cycle – Traditional Versus Self Publishing

Traditional publishers are in business to make money by publishing books that sell great initially and continue to sell well in the years to come. If you are fortunate enough to have your book acquired and published by a traditional publisher, you will probably be required to assign your rights to the publisher for at least 35 years.

series title of Traditional Versus Self-Publishing

Each new book that is published today is usually Continue reading

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